9.5k Social Media Tags In 48 Hours For Our Client

441 Main

iPhone-XS-isometric-onfloor-Mockup

Client

441 Main

Project

Social Media Giveaway/Sweepstakes

Deliverables

Giveaway Campaign
Social Strategy
Messenger Marketing
Web Design
Social Media Management

48 Hours And $0 Adspend.

We designed, developed, and optimized a creative giveaway to engage 441 Main’s target audience using a compelling contest that lead to 9.5k contest entries within 48 hours. This project yielded an increase in brand awareness and nightlife traffic while increasing subscribers by attracting their target audience with a lead magnet.

  • 48 hours
  • 9500+ contest entries
  • 20000+ profile visit
  • Hundreds of new subscribers

PROJECT HIGHLIGHTS

530X INCREASE
IN NATURAL ENGAGEMENT

11x increase
IN ORGANIC FOLLOWING

$0
OF PAID AD SPEND

We created a compelling giveaway to increase organic followers + chatbot subscribers

Through Social Media, we identified who our target audience was and where they were. We then created a giveaway for a pair of Winnipeg Jets tickets where users could tag unlimited friends in the comments; every 2 users tagged was an additional entry with a bonus entry if they shared to their story or Facebook page. Due to the contest rules, timing, design, and a few (secret) factors, the contest gained traction of almost 3,500 entries within the first 12 hours.

More Subscribers = More Retargeting Opportunities!

Of course, a successful campaign needs to gather more than just mentions, social followers, and impressions. So what we did was attach the clients chatbot to the giveaway so that ever single entry received an automated message from the 441 Main Facebook Page (their chatbot). Everyone who engaged with the chatbot which was 97% of users, became a subscriber. 441 Main is now able to retarget thousands of unique individuals for a fraction of the cost of email marketing with 90-95% open rates!

Want amazing social media results for your business?

Let's work together!